Parker Stair has enjoyed a 32-year career in marketing and media from both the agency and client sides of the marine industry. Starting on the Ad agency side of the business as an account executive for Sea Ray, he moved to the client side becoming VP of Sales and Marketing for MasterCraft, before joining Bonnier in 2015 as an Account manager for Cruising World and Sailing World. Now, as Associate Publisher, Parker works with many Sail America members as a respected marketing and sales resources. Throughout his career, Parker has witnessed the power that enthusiast audiences and events have on other like-minded consumers. Bringing a fresh perspective to the challenges faced by the Sailing Industry will help the Sail America Board deliver tangible benefits to their Membership.