Beth Oliver, Vice President, Director of Sales & Marketing, Offshore Sailing School
Beth joined Offshore Sailing School in 2013, as Director of Marketing, working closely with company founder, Steve Colgate, and his wife Doris Colgate. Today, Beth is Vice President of Sales & Marketing, directing sales, customer service, all marketing aspects, public relations, community philanthropy. Beth works closely with the Operations team overseeing the fleet, instructors, and course curriculum. Beth brought to Offshore Sailing School more than 25 years’ experience with large corporations and entrepreneurial businesses. She held the VP, Corporate Marketing position with premium beverage alcohol manufacturer and marketer, Hiram Walker/Allied Domecq, for eight years, and was General Manager of Buick’s national promotion agency, Momentum Detroit. At General Motors Eventworks and R*Works, she managed sports and entertainment partnerships and integrated marketing programs with national media, The Walt Disney Co., Warner Bros. and Sony Motion Pictures, along with GM’s Hollywood product placement program for films and television. While leading Campbell-Ewald agency’s Tours, Promotions and Events Group, Beth spearheaded the team managing relationships with the Olympic Games, MLB, NASCAR, the Country Music Assn., celebrity endorsements and sponsorships with clients such as, Chevrolet, the U.S. Navy, U.S. Postal Service, Kaiser Permanente, and Carhartt, executing more than 3,000 event days a year. After relocating to Southwest Florida with her husband in 2010, Beth managed sponsorships for the Imagine Solutions Conference in Naples (similar to TED Talks), and owned her own consulting business providing marketing, writing, project management, and event services to the hospitality and tourism industries. Beth served as a member of the Board of Directors for CHEF: the Culinary & Hospitality Education Foundation of Southwest Florida, providing scholarship funds for area students to pursue their degrees and careers in the culinary and hospitality industry. A few of her most rewarding professional experiences include, leasing and running an award-winning Select Registry Bed & Breakfast Inn in Portland, Maine, named the Best Place to Stay by Bon Appetit magazine; pitching Chevrolet’s film integration and promotion to director/producer Steven Spielberg; and donating her time as Head Writer for the annual Naples Winter Wine Festival, benefiting the Naples Children & Education Foundation